IOU | Review E-Commerce Loyalty Platform

The global eCommerce market has incontestable explosive growth within the past few years and its future is predicted to be booming. In 2017, the worldwide e-retail sales amounted to a pair of.3 trillion U.S. Bucksand projections show a growth of up to four.48 trillion U.S. bucks by 2021. This astonishing growth is primarily being driven by shoppers mistreatment their mobile devices to accumulate merchandise and services.

In this ultra-competitive setting, finding and feat new customers will be an enormous challenge for merchants. additionally, fifty three of adults living in high-income households claim to be willing to modifybrands for the sake of employing a coupon.

The challenges for players during this large market area unit key, together with client loyalty, achieving profitable long growth, and selecting the correct technology and partners, among others.

At identical time, the tremendous evolution of blockchain technology is radically ever-changing the meansseveral markets operate. Vital US Postal Service of blockchain like transparency, coherence, cost-effectiveness and effective integration with processes the least bit levels of the business will awaken the e-commerce market endless opportunities.

Now, imagine the explosive combination of e-commerce, blockchain technology, and cryptocurrencies: the note Platform, a real P2P e-commerce loyalty platform on the blockchain.

It aims at empowering blockchain Merchants and shoppers with decentralised and secure Peer-to-Peer technology driving client satisfaction and loyalty through Merchant’s trade-able IOUs. note Platform will with success address several of the challenges of the e-commerce section.

IOU is launching the noteX token and a promising Initial Coin providing (ICO) campaign. Below you mayrealize all the relative info on note along side the specifics of the ICO campaign.

E-COMMERCE CHALLENGES

In the era of web, e-commerce is that the king. However, this exponentially growing market faces some serious challenges:

1. CLIENT LOYALTY

It is a key issue because it takes countless efforts for corporations to form a replacement client and maintain identical client for while.

One of the explanations why ecommerce corporations face the struggle whereas building trust and loyalty with client, is as a result of a vender and a emptor don’t understand one another, nor they'll see one another whereas creating a dealing in contrast to street-shopping. It takes few transactions, time and lotsof efforts by the corporate to create the client trust and loyalty8.

2. ACHIEVING PROFITABLE LONG GROWTH

Increasing sales is a method to grow the business however within the finish, what matters most is profitableness. on-line retailers should always realize ways in which to chop inventory prices, improve selling potency, scale back overhead, scale back shipping prices, and management order returns.

3. SELECTING THE CORRECT TECHNOLOGY & PARTNERS

Some on-line retailers could face growth challenges as a result of their technology is limiting them, or they’ve employed the incorrect partners/agencies to assist them manage their comes. Retailers eager toaccomplish growth should turn on a decent technology foundation. they have to opt for the correct cartanswer, inventory management software package, email software package, CRM systems, analytics so far more. additionally, hiring the incorrect partners or agencies to assist them implement comes might alsolimit their growth. on-line retailers should opt for fastidiously United Nations agency to figure with.

HOW IT WORKS

IOU offers complete transparency utilizing Blockchain for its cluster Loyalty offers with clear visibility, security, speed of process and traceability of transactions through the redistributed register of all sources.

IOU is providing Merchants and customers clear benefits over the normal e-commerce atmospherecreating transactions cost-efficient and Secure whereas building final trust between Merchants and customers. Rating mechanism would boost a trust even any.

Cost-effectiveness of transactions and world reach of customers beat the standard digital payment strategies because it removes the middlemen/payment processors that take a giant cut.

Not solely customers would feel secure and acquire vital savings however conjointly, they may use their purchased IOUs as actual financial assets that they're going to be able to trade with different customers or sell on the exchange. this can be an incredible good thing about note of hand Platform.

Loyalty issue is another large profit permitting each customers and merchants to urge rewarded for generating prime rated, quality offers and transactions on note of hand Exchange. Merchants and customers are able to present some IOUs for those in want and acquire rewarded for philanthropic activities. the corporate would conjointly place donation requests on special causes and would reward Merchants and customers, still as match such donations to learn those causes.

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